PROJECTS / P&H MOTORCYCLES
P&H Motorcycles are the largest multi-brand dealer in the South of England
BRANDING / CLOTHING / STATIONERY /
ABOUT P&H Motorcyles
P&H was started in 1891 and is arguably the most leading dealership in the UK. The aim is to build upon this solid reputation and become the most inspiration and complete motorcycle destination in the UK.
THE PROJECT
Working with the client and also alongside strategic planning and communications company BH Thinking I was asked to create a brand for the main company, for the clothing brand Blackline and also the Rider Training school.
HOW I HELPED
• Brand identity
• Apply branding to P&H
• Apply branding to Blackline clothing
• Apply branding to Rider Training school
• Stationery design
• Email newsletters
• Brochures
• Merchandise and promotional products
WHAT MY CLIENTS SAY
“BH Thinking acts as a Management Consultancy for P&H Motorcycles based at Gatwick. P&H is the largest multi-franchise Motorcycle dealership in the South of England representing six manufacturers. BH Thinking identified a need for the P&H brand identity to be reviewed and refreshed and Sarah Medway was briefed to provide the initial concepts against a concise creative brief. Over a period of three months Sarah worked intensively with BH Thinking together with the Managing Director of P&H to create the core new brand identity which once approved was developed into all applications including exterior dealership identity, internal showroom identity, customer facing team uniforms, a suite of offline and online advertising templates together with all corporate stationary. The new brand identity has been highly successful projecting a new crisp modern and energetic brand image symbolic of the engineering excellence of the motorcycle industry.”
Bill Hart / BH THinking
CONTACT ME